beauty
content-production
2023
Kappa Inc
Kappa brand film
Challenge
The brand needed to reach a young audience via short engaging formats, with a tight 8-week timeline and limited budget.
The brand needed to reach a young audience via short engaging formats, with a tight 8-week timeline and limited budget.
Solution
The brand needed to reach a young audience via short engaging formats, with a tight 8-week timeline and limited budget.
Sun Media ran an integrated pipeline: storyboard weeks 1-2, animation weeks 3-6, distribution weeks 7-8 across owned channels and paid amplification.
Results
Measured impact.
0M
Reach
0%
Brand recall
0%
Sales lift
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